Post by arfangkseo on Jan 2, 2024 8:17:44 GMT 2
So before you even think about what design you’d like as your brand logo or how you’d like your brand to look you need to determine what your brand should feel like. What values will it represent in the world Nike feels like victory like determination like giving your best. Apple feels like innovation like creativity and like making progress.
Gucci feels like money like elegance and like fashion. Write down the emotions and ideas you’d like your brand to communication and the values you’d like to operate on. How do you want the customers of your brand to feel when buying your products or services Or in other words what’s important about the Country Email List way List you want to be doing business Tradition innovation creativity color subversiveness energy stability trust risk taking artistic expression reliable methods timeliness winning improvement speed steadiness something else Start by writing as many of these as you can come up with and then work through them by elimination to find your core values.
Learn more about how to define your core brand values Values And Why You Should Julia Melymbrose Mar Creating Your Brand s Visualvalues in place you can then start building the other two elements of your brand that will communicate those values to the world your visual branding and your voice branding. The visual identity of your brand includes your logo colors and typography. These elements are important not only because they’re some of the most traditional elements of a brand going back to the burning of a symbol on a cow but also because they’re the first and primary point of contact with your customers.
Gucci feels like money like elegance and like fashion. Write down the emotions and ideas you’d like your brand to communication and the values you’d like to operate on. How do you want the customers of your brand to feel when buying your products or services Or in other words what’s important about the Country Email List way List you want to be doing business Tradition innovation creativity color subversiveness energy stability trust risk taking artistic expression reliable methods timeliness winning improvement speed steadiness something else Start by writing as many of these as you can come up with and then work through them by elimination to find your core values.
Learn more about how to define your core brand values Values And Why You Should Julia Melymbrose Mar Creating Your Brand s Visualvalues in place you can then start building the other two elements of your brand that will communicate those values to the world your visual branding and your voice branding. The visual identity of your brand includes your logo colors and typography. These elements are important not only because they’re some of the most traditional elements of a brand going back to the burning of a symbol on a cow but also because they’re the first and primary point of contact with your customers.